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Urban Regeneration

Former Rugeley Power Station

A sustainable and innovative, mixed-use neighbourhood, including 2,300 new low carbon homes, a low carbon Academy school, 5 hectares of employment space and a new 25 hectare country park alongside the River Trent.

Key facts

• 139 hectare site
• Innovative Mixed-use neighbourhood
• 2300 new low carbon homes
• 5 hectares of employment land
• 1.2 hectares of mixed-use leisure, retail and community spaces as well as a 25 hectare riverside park.

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Opportunity location

Why invest in Stoke Staffs?

Stoke-on-Trent and Staffordshire is a major UK growth area. We played a unique role as one of the creative workshops of the Industrial Revolution. That same entrepreneurial spirit that once created world-beaters like Spode, Wedgwood and Bass is alive and well here today. Some of Britain’s greatest success stories, like JCB and bet365, have all grown from garage start-ups into billion-pound success stories.

Today, we are a fast-growing centre of modern manufacturing, making a major contribution to manufacturing employment growth nationally. Businesses here produce the advanced technical components and materials for a range of consumer and business products.

The same location benefits that attracted Michelin in 1926 are once again bringing international businesses to Stoke-on-Trent and Staffordshire. Jaguar Land Rover, Amazon and Molson-Coors are just some of the names investing millions of pounds and creating thousands of jobs here.

Insight for investors

• Type of Investment Sought: Occupier
• Site Size: 139Ha
• Timescale: 2020-2030
• Delivery Timescale: 1 – 5 years
• Planning Status: Outline planning permission

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Primary promoter

Make it Stoke-on-Trent & Staffordshire